About This Role
This role places you at the center of Mon Real Estate’s digital identity, tasked with not just posting content but actively building a community and generating qualified leads through social channels. It suits a creative professional who enjoys blending storytelling with data-driven marketing, particularly in a fast-growing company where real estate experience is valued but not mandatory. The emphasis on hands-on paid social campaigns and performance tracking suggests the company expects you to be both a strategist and an executor, comfortable managing multiple platforms and coordinating with a creative team.
What the Requirements Say About This Role
The listing signals a preference for candidates who can independently run paid campaigns on Meta platforms, implying technical proficiency in ad management and budget allocation is a key differentiator. The call for a “sharp eye for quality” suggests the employer prioritizes visual storytelling and brand consistency, so evidence of past work that drove measurable results—like reach spikes or lead conversions—will carry weight. While junior-level experience is welcome, the expectation to manage community engagement across five platforms indicates a need for strong organizational skills and the ability to juggle real-time interactions with planned content calendars.
How to Approach This Application
Focus your application on demonstrating how you’ve previously grown an audience or generated leads through social media, ideally with specific metrics like engagement rates or cost-per-lead. Since the company values “passion and craft” over strict industry background, include a link to your portfolio or a sample content calendar tailored to Mon Real Estate’s market—this shows initiative and strategic thinking. Highlight any experience with Meta Ads Manager or similar tools, and mention how you’d approach tracking KPIs for a real estate brand to prove you understand the lead generation focus.
Who This Role Suits
This role is best suited for a creative, data-aware marketer with 1-3 years of experience who thrives in a hands-on, collaborative environment and is eager to shape a brand’s digital voice in a growing sector. Competition is moderate but manageable, as the emphasis on practical skills over years of experience opens the door for driven candidates with a strong portfolio.
Mon Real Estate is growing — and we are looking for creative, driven professionals to help shape our brand and tell our story. Real estate experience is a strong advantage, but passion, craft, and a sharp eye for quality matter most. We are currently hiring for the Social Media Manager position.
You will own Mon Real Estate's presence across Facebook, Instagram, TikTok, LinkedIn, and YouTube — building community, growing reach, and driving qualified leads.
Responsibilities
Plan and execute monthly content calendars across all platforms.
Manage daily posting, engagement, and community management.
Coordinate with designers and copywriters on campaign rollouts.
Run paid social campaigns (hands-on Meta Ads experience preferred).
Track performance and report on KPIs — reach, engagement, leads, and conversions.
Stay current with platform trends and audience behavior.
Place of Work: Mon Real Estate Head Office, Ayer Tena, Addis Ababa
Employment Type: Full-time, On-site
Educational Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, Media Studies, or a related field.
Certifications in Meta Blueprint, Google Ads, HubSpot, or digital marketing are a strong plus.
Experience & Skills
Minimum 2 years of experience managing brand or business social media accounts.
Hands-on experience with Meta Business Suite and analytics tools.
Strong understanding of Ethiopian and diaspora audiences.
Excellent communication and project management skills.
Real estate or property-sector experience is an advantage.
How To Apply
Interested and qualified candidates are invited to send their application package to: monrealestateplc@gmail.com
Subject line: [Position Name] – [Your Full Name]
Application Deadline: Within 10 (ten) consecutive days from the date of this announcement
Your application should include:
An updated CV / Résumé.
A copy of your educational credentials and relevant certifications.
A portfolio or work samples (for Graphics Designer and Content Creator applicants).
A short cover letter explaining why you are a good fit for the role.
Only short-listed candidates will be contacted. Mon Real Estate is an equal-opportunity employer.
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Social Media Manager
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